Image Source: Mondelēz International “Raise Your Bar” campaign promotes personal growth and energizes taste buds with a new iconic Cookies and Crème flavor CLIF BAR is announcing its new brand platform and integrated marketing campaign, "Raise Your Bar," designed to draw inspiration from people who push forward despite a myriad of obstacles and celebrate the expansive and fulfilling emotional state that comes with achieving their goals. From pursuing the dream of running a marathon to carving out time [read more]