Becca Woll spoke with Julien Levesque, VP of Product, to discuss Bevi’s recent award and what’s ahead at NAMA.

Julien Levesque VP of Product at Bevi

Image Source: Bevi

As the unattended retail industry gears up for The NAMA Show 2026, Bevi is entering with strong momentum—driven by industry recognition, rapid growth, and a clear focus on sustainability.

Fresh off being named “Tech Company of the Year,” the company sees the award as a milestone moment. “It’s such great validation of where we are in this scale-up phase,” said Julien Levesque. “Seeing Bevi delivering this full connected platform really showcases the emphasis that we’ve made to become what we are today.”

A Connected Approach to Water Filtration

While Bevi built its name on smart water coolers, its evolution into a connected platform is what’s driving its next phase of growth.

“We develop all of our own beverages in-house,” Levesque explained. “But what’s really exciting is the digital product stack that goes along with the hardware. Bevi has this advantage of amazing usage data that’s helping us make our product better every single day.”

That data is not just for internal use—it’s a powerful tool for operators.

“We have an incredible software platform that all of our operators have access to,” he said. “They can see how many bottles are saved at the client level, but also optimize what’s in the machine based on what drinkers actually want—whether that’s specific flavors or functional features like Vitamin Boost or Focus Blend.”

Sustainability at Scale

Bevi’s mission to eliminate single-use plastics continues to anchor its innovation strategy—and the numbers back it up.

“We recently hit a billion bottles saved,” Levesque said. “It’s something we really live by every day.”

That impact also becomes part of the operator’s value proposition.

“The data helps operators tell that sustainability story,” he added. “It’s not just about the machine—it’s about showing real, measurable impact.”

Expanding Into New Markets

While offices remain a core market, Bevi is actively expanding into new environments, including higher education, healthcare, and retail.

“We’re really focused on diversifying that customer base beyond offices,” said Levesque.

Among those, higher education stands out as a major opportunity.

“I think higher ed is a really big opportunity for us,” he said. “There’s such a natural tie-in to Gen Z’s focus on sustainability and health and wellness. The feedback we’ve seen on campuses has been amazing.”

Bevi is also seeing traction across hospitality, fitness centers, and other high-traffic locations, further reinforcing its strategy of meeting consumers wherever they are.

A Major Presence at The NAMA Show 2026

At The NAMA Show 2026, Bevi is making a significant investment in visibility and engagement.

The company will be featured across multiple areas of the show, including its booth, the innovation room, and Aramark’s Imagination Way. Its mobile unit, the BeviMobile, will also be stationed outside the convention center, demonstrating the flexibility of its platform.

“We’ll have a large presence on site across multiple locations,” Levesque said. “We’re really excited about that.”

In addition, CEO Cathy Lewenberg will moderate a panel focused on wellness-centric beverage strategies—highlighting one of the fastest-growing trends in the industry.

What’s Next for Bevi

As Bevi continues to scale, its roadmap remains focused on both impact and accessibility.

“It’s really about figuring out how we optimize our product lines to save even more bottles,” said Levesque. “But also making sure we’re getting Bevi into more places and meeting drinkers where they are.”

That combination of mission and growth is what defines the company’s long-term vision.

“Bevi is here—we’re ready to step into the future,” he said. “We’re always evolving and listening to feedback from our partners, our clients, and the industry.”

At The NAMA Show 2026, Bevi’s message is clear: innovation, sustainability, and connectivity are no longer optional—they’re essential.

And with a rapidly expanding footprint and a platform built for continuous improvement, Bevi is positioning itself as a key player in the future of unattended retail.

Published On: April 17, 2026Categories: Vending Industry News, Vending Trade ShowsTags: ,

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