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  • UFC and FoodStory Brands Protein Bar

    UFC® Teams Up with FoodStory Brands for Performance Protein Bar

    Collaboration Unites UFC's Performance Institute with FoodStory Brands' Award-Winning Food & Beverage Incubator to Introduce the World's Next Big Performance Nutrition Brand UFC®, the world's premier mixed martial arts organization, today announced a strategic partnership with FoodStory Brands (FSB), an award-winning incubator and disruptive innovator in the consumer-packaged goods (CPG) food and beverage space, to develop and launch a high-performance, nutritionist-backed protein bar for the fast-growing performance nutrition category. The partnership was brokered by UFC's licensing agent, IMG Licensing. [read more]

    Published On: February 11, 2026Categories: Vending Product NewsTags:
  • Water: A Problem or Opportunity for the Operator Community?

    Water: A Problem or Opportunity for the Operator Community?

    March 6, 2025

  • Whoa Momma! Protein Popcorn

    Whoa Momma! Debuts Protein Popcorn

    March 5, 2025

  • Celsius Logo

    Celsius Appoints Eric Hanson as President and COO

    March 5, 2025

  • Betson Imperial Parts & Service

    Betson Imperial Parts & Service Celebrates 10 Years of Serving Clients Online

    March 5, 2025

  • Wajeeha Ahmed Bevi CFO

    Bevi Appoints Wajeeha Ahmed as Chief Financial Officer

    March 5, 2025

  • Nayax Logo

    Nayax Reports Positive 2024 Results, Forecasts 30–35% Revenue Growth in 2025

    March 4, 2025

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