USAT Teams With VEI On Micro Market Kiosk

VEI USAT kioskUSA Technologies, a provider of payment technology, has partnered with Vendors Exchange International Inc., a provider of solutions for the convenience marketplace, to create the VE Kiosk platform.

The partnership leverages both USAT’s credit card processing expertise and its MORE. Loyalty Program, within the construct of the VE Kiosk. USAT’s processing platform, ePort Connect, enables the device to leverage secure credit card transactions along with the More. Loyalty platform, providing added discounts and rewards to consumers that help to drive repeat business.

“We wanted to allow our customers to utilize their existing back-end vend management systems to control the VE Kiosk,” said Matt Shene, president of Vendors Exchange. “Today, our customers have two different systems to manage their micro-markets and vending machines, which causes unnecessary work due to two different channels.”

The VE Kiosk was built on the premise that helping operators save time and money, by using systems they are familiar with, was a more efficient way to manage their business. USAT’s advanced processing platform, ePort Connect, enables the device to leverage fast, safe and secure credit card transactions along with the More. Loyalty platform, providing added discounts and rewards to consumers that help to drive repeat business and create the consumer “stickiness” that traditional retailers use in home baked loyalty strategy.

Built-in loyalty helps develop the one-to-one relationships with consumers that unattended operators previously had no access to with the opportunity to create connections directly between CPG retailers and the consumers that buy their products.

“Today’s consumers, millennials in particular, want convenience when making a purchase,” said Michael K. Lawlor, chief services officer, USA Technologies. “The ability to make a purchase with a swipe and at the same time earn loyalty points, gives operators the ability to engage with customers in the moment, at the point of sale. We are thrilled to be integrating our ePort Connect Platform with Vendors Exchange solutions.”

Vendors Exchange International: http://www.VEII.com

USA Technologies: https://www.usatech.com


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