Omnivore Teams With Coca-Cola Co. To Manage Digital Menu Content For Operators

omnivore.ioOmnivore, a point-of-sale connectivity platform enabling hundreds of third-party technologies to integrate seamlessly with the diverse POS landscape, has launched its Menu Management System (MMS). Developed with The Coca-Cola Co., MMS helps foodservice brands and technology providers to smooth the friction with managing the complexity of numerous digital menus across kiosks, online ordering, third-party delivery apps, menu boards and more.

Partnering with The Coca-Cola Co., Omnivore developed MMS, a digital menu control panel, which focuses on the guest experience by creating a single source of truth for foodservice providers and other third-party technology providers with consistent menu curation, proper pricing and brand standards. In addition, MMS integrates into the POS system resulting in order injection, data collection and control of content. MMS has the ability to smooth operational challenges that come with multiple third-party technology partners that all have digital menu dependencies.

“Our brand focus has always been to create new value for the industry and better serve future consumers which is why we’ve committed to help usher in the future of restaurant technology,” said Andy McMillin, chief marketing officer, national foodservice and on-premise marketing, Coca-Cola North America.

Omnivore’s Menu Management System is a single source of truth software for all of a restaurant’s digital menus. MMS enables POS order injection, immediate pricing updates, surcharging, 86’ing, analytics and graphics control. With the platform, a restaurant can streamline the management of content and brand for its orders from all sources including delivery, online, kiosks, catering, social media and search engines.

Announced late last year, The Coca-Cola Co. is one of Omnivore’s lead Series A investors. The investment helped accelerate current development and growth of proprietary Omnivore products that minimize friction for restaurant brands, third-party technologies, and POS companies.

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