Nimanic M-Commerce Platform Brings Social Media Payments And Messaging To Vending

Nimanic, a mobile marketing and m-commerce platform for vending, is an app that allows users to pay for vend purchases using social media or credit cards, find vending machines, browse a machine’s offerings, text redeemable offers to friends, and access product information. For vending operators, Nima Nimanic nic offers a way to send social media and direct messages to customers to solicit feedback and promote products and special offers, attracting new users and rewarding their loyalty. The software also provides analytics and demographics that operators can use for marketing to consumers.

Vending operators can register their machines on the platform and create a vend map that customers can use to locate the machines. Nimanic’s patent-pending telecontroller allows operators to monitor their machines’ status and sales, performing remote audits and receiving real-time notifications.

Nimanic works with all industry standards, including the National Automatic Merchandising Association’s Multi Drop Bus (MDB) and EVA-DTS (DEX) and is fully PCI compliant for secure credit card transactions.

Although it offers an optional state-of-the-art NFC (near field communication) and multi-card reader, more and more operators are moving to its cardless cloud payment option, similar to the way apps like Uber handle customer transactions.

Consumer brands can also sample their products to users through Nimanic-enabled vending machines, generating new revenue streams for their operators.

Nimanic is available for download at Apple iTunes and Google Play, and it also offers an app for route managers.

Plans start at $0 monthly fees and 10 percent commission.

Vending operators can add their machines and products to the Nimanic app at no cost.

The app integrates with existing vending machine software platforms

The company has offices in Mexico City, Mexico and San Francisco, Calif.

For information, visit www.nimanic.com.

by Elliot Maras